Cowboys’ personal branded media criticizes crew after loss to 49ers

The Dallas Cowboys in-house media pulled no punches in the best way that it lined Sunday’s 19-12 playoff loss to the San Francisco 49ers.

Their articles don’t put sugar on the Cowboy’s performances. These articles are supposed to inform readers, not merely give the Cowboys a spherical of applause at each flip. The social media crew sends out the tales, together with a remark to entice folks to learn. These tweets, reduce straight to the purpose, and generally harshly.

The tweet that has gone most viral is the one about Dak Prescott. It mentions Prescott’s two interceptions and likewise that the Cowboys had “possibilities to win in the event that they didn’t once more generate self-inflicted wounds.”

That wasn’t the one tweet from the account that was lower than complimentary of the crew’s efficiency. There was one about Trevon Diggs’ dropped interception and one other about how this 2022 Cowboys’ season may have been particular, “but instead ended up being anything but.”

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Most crew social media accounts went out of their solution to give their groups a pat on the again as soon as the season ended following a loss in a one-and-done postseason event. The Payments despatched out a broken heart emoji over a picture of the ultimate rating of their Sunday loss to the Cincinnati Bengals. The remainder of their content material for the day was a press convention video and a brief video of Josh Allen high-fiving followers on the best way out of the stadium. Jerry Jones’ crew although — that isn’t how they function.

The whole lot Dallas does is totally different

The Cowboys deal with their web site and social media as their personal information group in regards to the crew. It’s why when the Cowboys misplaced within the playoffs to the Los Angeles Rams in 2019, a tweet was despatched out about video games being received and misplaced within the trenches, and that is where the Cowboys lost that game. After final yr’s playoff loss to the 49ers: “Penalties and unforced errors doom the #DallasCowboys.”

It’s an attention-grabbing solution to method the hours after your gamers undergo a crushing defeat that resulted of their season ending, when unbiased sports activities journalists are ready to dissect the whole lot that they did fallacious piece by piece. However, possibly that’s simply one more reason why Jerry’s franchise is probably the most worthwhile on the earth. His in-house media might not spend any time on that image of him as a pupil at North Little Rock Excessive Faculty when Black college students have been being prevented from integrating it, however they’ll inform it like it’s in regards to the on-field product.

That is simply one other considered one of many ways in which the Cowboys function in another way than the remainder of sports activities. The consequence is some huge cash however as soon as once more, no {hardware}.